News

Official Mariah Carey CAUTION Store Now On Musictoday’s Platform

Official Mariah Carey CAUTION Store Now On Musictoday’s Platform

We’re excited to share that Songbird Supreme, Mariah Carey, has launched her official CAUTION store on Musictoday’s proprietary e-commerce platform. The new store sells exclusive merchandise and music bundles based on her fifteenth studio album, CAUTION. The global superstar rose to fame in 1990 after releasing her eponymous debut album which topped the U.S. Billboard […]

Monthly Media Mashup #14

Monthly Media Mashup #14

WhatsApp to Start Showing Ads The messaging service, owned by Facebook, will begin to show Facebook’s ads alongside its popular ‘Status’ feature. ‘Status’ is similar to ‘Stories on Instagram and Facebook, it’s so popular it surpasses Snapchat usage. Spotify Tests New Timeline Feature and Hits 87 Million Paid Subscribers The music streaming company reported 87 […]

E-commerce Gift Guide Tips

E-commerce Gift Guide Tips

Ready for the busiest time of year in e-commerce? Hopefully you’ve learned a lot from our holiday prep blog posts so far. November is rapidly approaching and we want to share our e-commerce gift guide tips with you.

Monthly Media Mashup #13

Monthly Media Mashup #13

Instagram Building Shopping App and Launches Stories Shopping Globally According to sources, the new stand-alone shopping app in development will allow users to browse collections of goods from merchants and purchase directly within the app. Prior to this though, Instagram has introduced Shopping in Stories which allows businesses to add product stickers to Stories so […]

Monthly Media Mashup #12

Monthly Media Mashup #12

Facebook Removed 5,000 Ad Targeting Categories The targeting options were removed to protect Facebook users from discriminatory advertising on the company’s platforms. Although advertisers typically used many of the now removed targeting options in legitimate ways, Facebook felt that minimizing the risk of abuse was more important. Advertisers are now no longer able to exclude […]

Official Rush Store Now On Musictoday’s Platform

Official Rush Store Now On Musictoday’s Platform

We are proud to announce that legendary Canadian rock band Rush has launched their new Rush Backstage Club Store on Musictoday’s proprietary e-commerce platform. Formed in 1968, the band’s sound has evolved several times over the years, from blues-inspired rock in the early years, then moving into progressive rock, and including a period in the […]

Monthly Media Mashup #11

Monthly Media Mashup #11

Instagram Launches the Questions Sticker Instagram introduced an interactive questions sticker last month for Stories posts. Users can use this new sticker as a way to start conversations with friends and followers. The question stickers can be accessed in the sticker tray after taking a photo or video, then users can type out a custom […]

Monthly Media Mashup #10

Monthly Media Mashup #10

Facebook Introduces Ads in Stories and User Reviews for Ads Facebook’s Stories feature launched almost a year and half ago and now has 150 million daily viewers, as a result Facebook recently started allowing pages in certain markets to test Stories ads. Facebook Stories is similar to Instagram Stories, however Instagram Stories took just 5 […]

Spotify’s Fans First Boosts Artist-Fan Relations Through Exclusive Merch

Spotify’s Fans First Boosts Artist-Fan Relations Through Exclusive Merch

So What is “Fans First”? Spotify Fans First is an email marketing program that allows artists to reward engaged Spotify fans with unique or exclusive offers. One type of Fans First offer includes merchandise, and so far artists have created exciting Fans First offers including items like exclusive apparel or limited-edition vinyl. Spotify has the […]